B2B GROWTH ACADEMY

A Step-By-Step Content Marketing Playbook For B2B Teams

Learn how to build a strategy that helps you create content that converts, distribute it to the masses, get more traffic to your website & make more sales.

Here's What You'll Learn Inside B2B Growth Academy.

5 IN-DEPTH MODULES:

MODULE 1
The Fundamentals Of B2B Marketing
  •  The role of content in B2B
  • ​The ROI of content marketing
  • ​How to think about Google
  • ​Why most B2B content marketing engines fail
MODULE 2
How To Create Your Content Strategy
  • Setting marketing goals
  • ​Defining your target audience
  • ​Prioritizing the most important content & projects
  • ​How to organize your website
MODULE 3
How To Create Great Content That Ranks & Converts
  •  Finding the best content ideas
  • ​How to structure a blog post
  • ​A proven 5-step process for creating content that gets results
MODULE 4
How To Spread Your Content & Get More Traffic
  •  How to rank in Google without using a phony magic formula
  • ​Experimentation & testing 101
  • ​How to use retargeting ads
MODULE 5
How To Build A Content Team & Execute Your Plan
  •  How to set KPIs
  • ​Structures of a high-performing content marketing team
  • ​How to hire content creators
  • ​Building your execution plan

⭐️ SPECIAL PRICE EXTENDED | From now until Jan 1

⭐️ SPECIAL PRICE EXTENDED
From now until Jan 1

Get Started Now

Enroll in B2B Growth Academy today for just...

One payment of:

$797

USD

CUSTOM JAVASCRIPT / HTML

One payment of:

$797

USD

CUSTOM JAVASCRIPT / HTML
  • SECURE CHECKOUT

All payments are processed through Stripe.

  • 30 DAY GUARANTEE

Get results or get your money back.

Questions?

Enroll In B2B Growth Academy Now & Get These Bonus Templates and Exclusive Interviews.

7 BONUS TEMPLATES:

BONUS 1
6-Step SMART Marketing Goal Setting Cheatsheet
Set marketing goals that matter. Use this step-by-step template to stay focused on what matters most.

$200 Value

BONUS 2
50+ Blog Post Title Templates
No more searching for ideas—just grab one of these titles, remix it to fit your topic & go.

$250 Value

BONUS 3
Fill-In-The-Blanks Audience Persona Template
If you're talking to everyone, you're talking to no one. Map out your target personas to get your team on the same page.

$100 Value

BONUS 4
Audience Awareness-Based Content Planning Template
After you've created your personas, use this template to plan what content to create throughout their customer journey.

$100 Value

BONUS 5
Pre-Written Content Creation Guidelines Document
Brief writers on your brand's voice & tone, and set guidelines for how your content should sound to stay consistent.

$250 Value

BONUS 6
Link Building Partnership Management Spreadsheet
Seamlessly manage dozens of backlink partnerships with one easy-to-use and share spreadsheet.

$200 Value

BONUS 7
SEO Keyword + Content Mapping Spreadsheet
Track your highest priority keywords and plan the content you'll be using to rank for each.

$500 Value

4 EXCLUSIVE INTERVIEWS:

INTERVIEW 1
Nadya Khoja

Chief Growth Officer, Venngage

On how to hire content marketers, link building strategies & why keeping your entire team responsible for building links is key to achieving your content goals.
INTERVIEW 2
Jennifer Hoffman

Marketing Director, DeepCrawl

On how DeepCrawl has identified the characteristics of their audience, inspiring your team to take action, and the importance of establishing a great company culture.
INTERVIEW 3
Shannon McGuirk

Head of PR & Content, Aira

On how digital PR campaigns lead to backlinks, the 3 types of journalist content, and how you can prioritize and target each with your campaigns.
INTERVIEW 4
Irina Nica

Sr. Marketing Manager, HubSpot

On why influencer marketing isn't just for B2C brands, how to build an influencer strategy, and how she helps her team connect influencer goals to HubSpot's marketing goals.

Get Started Now

Enroll in B2B Growth Academy today for just...

One payment of:

$797

USD

CUSTOM JAVASCRIPT / HTML

One payment of:

$797

USD

CUSTOM JAVASCRIPT / HTML
  • SECURE CHECKOUT

All payments are processed through Stripe.

  • 30 DAY GUARANTEE

Get results or get your money back.

Questions?

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